About us

Welcome to the Baden-Baden Tourism Board!

The strength of a brand is that it optimally covers the needs of the guests. In order to fulfill this task, every brand needs someone who continually builds and maintains them. Someone who adapts them to the changing needs to keep them modern.
Baden-Baden is and offers "The good-good life.". Baden-Baden Tourism Board (Baden-Baden Kur & Tourismus GmbH) is committed to this and, with its sales, PR and marketing activities, ensures that the special features of the city of Baden-Baden are known far beyond the country's borders.
The Baden-Baden Tourism Board has existed in its corporate form since 1 April 1994 and is organized as a public-private partnership.
Thanks to close contact with all service providers in the city and the city administration, Baden-Baden Tourism Board can offer all-round service from a single source. The central task of the company is a cross-local, target group related marketing for the destination.

The main tasks of Baden-Baden Tourism Board include:

Promotion and branding of the region in Germany and abroad
Focus on brand management and brand building as a central success factor
Creation of tourist offers and services for individual guests, business, congress and incentive travelers
Sale of tourism products and services to individual guests and tour operators online & offline
Information- and agency services by telephone, e-mail or in the tourist information
Preparation of tourist market information
Representation of tourist interests to the outside
Press and public relations