The good-good life.
About us

The Baden-Baden Tourism Board (BBT)

The Baden-Baden Tourism Board (BBT) is the official destination management and destination marketing organization for Baden-Baden. It is responsible for marketing and promoting the destination of Baden-Baden as a first-class destination for culture, enjoyment, nature and wellness.

OVERVIEW

The tasks of the BBT

Baden-Baden is and offers "The good-good life. "Baden-Baden Tourism Board (BBT) has dedicated itself to this and, with its sales, PR and marketing activities, ensures that the special features of the city of Baden-Baden are known far beyond the country's borders. BBT has existed in its corporate form since 1 April 1994 and is organized as a public-private partnership. Thanks to its close contact with all service providers in the city and the city administration, BBT can offer an all-round service from a single source. The central task of the company is cross-location, target group-oriented marketing for the destination. 

  • Promotion and brand profiling of the region at home and abroad 
  • Focus on brand management and brand maintenance as a central success factor 
  • Creation of tourist offers and services for individual guests, business, congress and incentive travelers 
  • Sale of tourism products and services to individual guests and tour operators online & offline
  • Information and agency services by telephone, e-mail or at the tourist information offices
  • Preparation of tourist market information
  • External representation of tourism interests 
  • Press and public relations work

Contact & address

Baden-Baden Tourism Board | Baden-Baden Kur & Tourismus GmbH

Solmsstraße 1
76530 Baden-Baden
T +49 (0) 7221 275206
F +49 (0) 7221 275261
bbt@baden-baden.com 

The BBT

More information

Mission of the BBT

  • Guardian of the Baden-Baden brand
  • Source of inspiration, coordinator and controller of the quality of life and experiences of guests and locals in all areas of leisure and tourism
  • Marketer of the city of Baden-Baden with its lifestyle as a distinctive brand core
  • Source of inspiration and knowledge, networker and developer of all partners and stakeholders
  • Valuable contribution to sustainable development in close cooperation with decision-makers from politics, administration and providers